EMPIST Tech Talk Weekly Newsletter
After a long holiday weekend, we are ready to serve up some Tech Talk! Get the latest scoop on digital & tech news, trivia, and more.
This Week’s Top Tech News
Are smart buildings in grave danger of cyberattacks? The short answer is yes. Using building automation systems (BAS) has become a popular trend to ensure a safe environment for its inhabitants. However, when you are using technology to secure a building, a cyber threat is just as viable there as it is anywhere else technology is present. Will this new technology adapt its cybersecurity? Read the full story >>
The EMPIST Blog
How to Secure Your Wi-Fi Network
The risk is real.
Don’t get us wrong – we love the speed and flexibility that comes with using a wireless network as much as the next guy. But with the potential threat posed by hackers and piggybackers online, properly securing that Wi-Fi network is crucial to the overall cybersecurity of your home or business.
From data-breaches to skyrocketing monthly fees, even the most stable of connections is in jeopardy if not set-up and maintained accordingly. This includes free or public Wi-Fi, Wi-Fi connections that are not password-protected, and even some seemingly secure wireless broadband networks. Read the blog >>
Tech Tip of the Week
From the EMPIST Help Desk
Think before you click! One of the best ways to avoid a social engineering attack in the workplace is to never shrug off a suspicion. Always double-check the facts with trusted sources.
*Cue dramatic game show music.* It’s time for some Tech Trivia!
Question: What operating system was issued by computer outfits named Red Hat & Yellow Dog?
What’s Happening in Digital Marketing?
Amazon is cleaning your room. Well, not literally. The company is testing out clean room data technology to assist advertisers in campaign measurements. So, what is a data clean room? The technology behind a data clean room is it builds a wall of aggregated data that doesn’t “leave.” Facebook & Google are known to use similar data measures for their ad platforms. The opposite of clean room data is using customer-level data from advertisers. Read the full story >>