EMPIST Tech Talk Weekly Newsletter
Ditch your ordinary Monday for our weekly Tech Talk Newsletter. We’ve got the latest on cryptocurrency startups, vampire marketing campaigns, tech trivia and more. Scroll on!
This Week’s Top Tech News
Recently, the cryptocurrency loan site YouHodler exposed unencrypted users on their site. Users’ credit card information and transactional history were all vulnerable for about a month. Here is the kicker. The reason this startup had this security issue was that they did not password-protect their server. Read the full story >>
The EMPIST Blog
Popular Web Design Trends of 2019
Web design has dramatically changed over the past 20 years. It used to be impressive if a company had a website and now it’s become a must-have resource. The design and functionality of your website may be the first experience a customer has with your brand.
You want to make sure that what you have online is a fresh and clear representation of what your company is all about. The trends in web design today are not just cosmetic, but they dive into the user experience as well. Read the blog >>
Tech Tip of the Week
From the EMPIST Help Desk
If you’re working in Microsoft Outlook, you can create a new calendar appointment by pressing Ctrl + Shift + A.
Solve This
*Cue dramatic game show music.* It’s time for some Tech Trivia!
Question: What classic Hollywood film star helped invent Wi-Fi?
Answer: Hedy Lamarr
What’s Happening in Digital Marketing?
When the UK brand Bird’s Eye launched its ‘green cuisine’ meatless line, they wanted to become a staple in British households. After only converting about 35% of their potential audience, they decided to take a creative approach. Their latest campaign is a comedic series featuring vampires. Is this marketing plan the stroke of genius they needed? Click the link below to see for yourself. Read the full story >>
EMPIST Update
Our CEO & Founder John Kampas recently participated in a roundtable discussion on cloud transformation with Crain’s Chicago Business. The published version of the article is now available for viewing online. Click here if you’re interested in reading the publication.
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