The Challenge

MantelMount came to EMPIST in 2017 with a digital marketing strategy that was heavily reliant on paid search to drive sales. As competition increased, this one-channel approach was leading to stagnant growth and a steadily increasing cost-per-acquisition

The Solution

An omnichannel marketing strategy that placed more of a focus on brand awareness and consideration through paid social, email marketing, reviews, and marketing automation.

The Results

A 30% increase in ecommerce revenue
A 90% increase in ecommerce conversion rate
An 87% increase in ecommerce transactions